Embark on a Journey of Identity and Purpose with a Coach

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a tree paving the way
"Life Is A Journey" by Easa Shamih (iZZo) | P.h.o.t.o.g.r.a.p.h.y is licensed under CC BY 2.0.


In a world teeming with possibilities, it's easy to feel lost amidst the myriad of choice sand directions. The quest for purpose, both personal and collective, often leads to a winding path filled with introspection and exploration. As an identity coach, I am here to guide and support those seeking clarity and direction, empowering individuals, teams, and organizations to uncover their unique purpose and embrace a fulfilling journey of self-discovery.

Unveiling Your Individual Identity

Our identity is the foundation of our being, shaping our thoughts, actions, and aspirations. As an identity coach, I help individuals delve into the depths of their values, beliefs, and strengths, fostering a profound understanding of their authentic selves. Together, we embark on a journey of self-reflection, uncovering hidden gems of potential and illuminating the path towards a life aligned with personal values and aspirations.

Harnessing the Power of Team Identity

Just as individuals possess unique identities, so do teams. A cohesive team identity serves as a unifying force, fostering collaboration, innovation, and a shared sense of purpose. As an identity coach, I work with teams to unveil their collective strengths, values, and aspirations, nurturing a sense of belonging and purpose that transcends individual roles. Through guided workshops and tailored exercises, teams discover the power of shared identity, propelling them towards collective success.

Aligning Organizational Purpose with Individual Passions

Organizations, like individuals, possess a distinct identity, shaping their culture, values, and goals. As an identity coach, I work with organizations to align their mission, vision, and values with the aspirations of their employees, fostering a culture of purpose and engagement. By aligning individual passions with organizational goals, we create a harmonious symphony of purpose, where each member contributes to a shared vision, igniting a sense of fulfilment and collective achievement.

Joyful Inspiration: The Spark of Empowerment

My approach to identity coaching is infused with joyful inspiration, creating a supportive and empowering environment where individuals, teams, and organizations can thrive. I believe that unlocking purpose is not a mere task but a journey to be savoured, filled with moments of insight, growth, and self-discovery. By infusing the process with joy and enthusiasm, we transform the pursuit of purpose into an enriching and transformative experience.

Embrace Your Journey of Purposeful Living

If you are seeking clarity, direction, and a sense of purpose in your life, team, or organization, I invite you to embark on a journey of self-discovery with me. Together, we will uncover your unique identity, align your aspirations with your actions, and unveil a path towards a purposeful and fulfilling existence. Let us embark on this journey together, embracing the joy of self-discovery and the empowerment that comes with living a life aligned with your true purpose.


I am committed to helping my clients live their best lives. If you are ready to start your journey to finding and living your purpose, I invite you to work with me. So, drop me a message on LinkedIn, or get in touch to find out more.
Location: Kirkton of Maryculter, Aberdeen AB12, UK

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